As a consultant specializing in helping small business owners scale their business, I've
seen firsthand how assessments transform a company's productivity and work environment. I thought I would share a recent case study that illustrates the powerful impact these assessments can have.
The Overworked Entrepreneur
Sarah is the founder and owner of a thriving digital marketing agency. Despite her company's success, Sarah found herself working 70-hour weeks, constantly putting out fires and struggling to delegate effectively. Her small team seemed disengaged, and turnover was becoming a double edged problem. Sarah knew something needed to change if she wanted to scale her business without burning out.
Calling in the Coach
In our initial consultation, we walked through how leveraging assessments would help her understand the capabilities of her team, confront the dysfunction that was affecting productivity and start to define what skills she needed to focus on in her hiring efforts to help the company work more effectively and actually grow the business. Â
Team Diagnostic
We used our assessments to gain insights into each team member's innate traits, behaviors, and motivations. This allowed us to:
Identify misalignments between employees' natural strengths and their current roles
Improve team dynamics by understanding communication preferences
Refine the hiring process to find candidates who fit well with the existing team culture
Transformative Results
Within six months of implementing these changes, Sarah's agency experienced remarkable improvements:
Increased productivity: By aligning tasks with natural strengths, overall productivity increased by 30%.
Reduced turnover: Employee satisfaction improved, leading to a 50% reduction in turnover.
Expanding the team:Â Sarah needed a really strong operations manager with very specific skills and we were able to identify the candidates that had those qualities from the hundreds of applicants that did not have the skills she needed.
Time savings for Sarah: With a more engaged and effectively managed team, Sarah was able to reduce her work week from 70 hours to 45 hours.
Financial growth: The agency saw a 25% increase in revenue as improved efficiency allowed them to take on more clients.
Enhanced work culture: Team members reported feeling more valued and understood, leading to a more positive work environment.
The Long-Term Impact
Top Built Teams helped Sarah create a more harmonious and efficient workplace. She now spends less time managing day-to-day operations and more time focusing on strategic growth initiatives. The improved work-life balance has reignited her passion for the business, and she's even considering expanding into new markets.
Top Built Teams is proud to work with business leaders that are growth focused, passionate about their business and driven to achieve! Â
Imagine where Sarah would be if she reached out for help sooner.
-Dan Mayville